What Do You Guys Think About The Recent Increment In DSTV Subscription Fees ?

I can see DSTV are bent on drying up the pocket of the average man, how can they just bump the price of subscription all of a sudden without any prior consultation with the customers? I mean, my fellow country people, I think they are just taking a p*ss now, they cannot try this rubbish in South Africa where they are from but they do this to Nigerians always, should we continue paying such exorbitant fees just for subscription?